Volkswagen Scirocco R Challenge / Ermis Awards Gold

Online game for the launch of the new Volkswagen Scirocco R. Awards: 2 X Ermis Gold Awards, Dec 2010 Category: Ermis Digital – Other Interactive Solutions – Social Media Applications Product Concept: The Illustration for Scirocco R Challenge has been realized in cooperation with the advertising company Rascal and the client (Kosmocar), an online game, meeting the standards of popular rally video games for the launch of the new Volkswagen Scirocco R. The Photorealistic Illustration made from scratch reenacts the Megara Greece Racing Track but in a more competing appearance. Aim of the game to complete two laps in the best possible time. The winner with the best time was entitled to a live experience as co-driver next to Formula One World Champion, Mika Häkkinen.